Fugafit

FugaFit is a social media-based activewear company based in the UK, specialising in stylish fitness clothing and accessories.

Brand Indetity for a leading online activewear and accessories clothing brand, based in the UK. Fugafit came to Right Angle looking for an brand identity for their clothing range. Our solution uses the initials of Fugafit ‘FF’ to create a hashtag icon. The Fugafit logo and brand symbol can be used both together and independently.

*Designed & contributed at Right Angle Creative.


Sector:
Retail, Fashion & Beauty

Services:
Website DesignBranding DesignVisual Identity

Fugafit


Sector:
Retail, Fashion & Beauty

Services:
Website DesignBranding DesignVisual Identity

Project Outcome:

Fugafit approached Right-angle seeking a brand identity for their clothing line. Our approach involves utilising the initials of Fugafit to craft a hashtag symbol. This design allows for flexibility, enabling the use of the Fugafit name and brand icon together or separately. The logo is available in positive and negative versions, in both black and white, ensuring its suitability for a wide spectrum of clothing colors, from soft pastels to bold and dark hues.